Post by Asurya on Jun 4, 2007 12:44:49 GMT
I don't think that the introduction of a Gate Price legalistion will be the end for GW. Every business in the world since the dawn of time has charged more for a product than the production cost.
Don't get me wrong, very few companies charge as large a markup on their products than GW, but the DVD/CD industry is the same. Do we honestly beleive that it cost £10 for a DVD??, there some like 17p each, which is probably an even large profit that GW models.
Afterall, it doesn't cost £2 to make a box of models. When you consider the time that it takes from start to finish for a citadel miniture to go from concept drawings on Jes Goodwin's desk to a fully details model in it's box the costs get bigger and bigger. I mean, there was a rumour that the Leman Russ battletank mould, which retails in something like £25 took 11 years to pay for itself.
The second Leman Russ every made would have cost £0.01 but the first one would be the £250k mark as that cost includes the desigener's time/salary, the cost of the sculter's time/salary and then finally the cost of the mould.
Kinda drifted of course here but my point was that the very nature of mass unit production dictates that the second and subsequent products of the line help pay for the first and GW models are very good example of that and any Gate Price sticker would need to reflect this.
Don't get me wrong, very few companies charge as large a markup on their products than GW, but the DVD/CD industry is the same. Do we honestly beleive that it cost £10 for a DVD??, there some like 17p each, which is probably an even large profit that GW models.
Afterall, it doesn't cost £2 to make a box of models. When you consider the time that it takes from start to finish for a citadel miniture to go from concept drawings on Jes Goodwin's desk to a fully details model in it's box the costs get bigger and bigger. I mean, there was a rumour that the Leman Russ battletank mould, which retails in something like £25 took 11 years to pay for itself.
The second Leman Russ every made would have cost £0.01 but the first one would be the £250k mark as that cost includes the desigener's time/salary, the cost of the sculter's time/salary and then finally the cost of the mould.
Kinda drifted of course here but my point was that the very nature of mass unit production dictates that the second and subsequent products of the line help pay for the first and GW models are very good example of that and any Gate Price sticker would need to reflect this.